Macro Week Begins

28.07.2025 From GDP to inflation to jobs - this week is loaded

DAILY MARKET OVERVIEW


🚨 Caution in the Air

👋 Hey, Crypto Enthusiasts! There is a lot happening this week so let’s dive right in!

After last week’s correction triggered by a major BTC dump from an old-school whale, the market found some footing over the weekend. It started climbing again, but the momentum remains weak.

📉 BTC Steady, ETH Pulls Back from $4K

Bitcoin is holding around $118,000 - solid, but not surging. Ethereum came close to the $4,000 mark but couldn’t quite break through. Despite this, ETF inflows and overall accumulation remain positive.

Altcoins? Still dragging. Most have underperformed ETH recently and continue to struggle today.

🧠 Why Are Altcoins Lagging?

In past cycles, altcoins were the go-to for explosive gains once Bitcoin and Ethereum ran. But this cycle looks different.

Here’s what’s weighing them down:

  • No institutional inflows
    While BTC, ETH, and XRP are pulling in billions through ETFs and large funds, altcoins are being left out. Without that big money, they simply aren’t getting the push.

  • Too many new coins, not enough liquidity
    Unlike earlier cycles, this one is flooded with new alt launches. That makes it harder for capital to concentrate into just a few winners. Instead, investors are keeping it simple and sticking with the assets that institutions are backing.

📅 Why More Volatility Is Likely This Week

The market isn’t spiraling randomly - there’s a loaded macro calendar ahead. Traders are derisking in advance, and it makes sense.

Here’s what’s coming:

🔹 Tuesday

Job Openings (JOLTS) - Labor demand snapshot
Consumer Confidence - How optimistic are consumers

🔹 Wednesday

ADP Payrolls - Early job growth indicator
Q2 GDP - First read on last quarter’s economic growth
Fed Rate Decision + Powell Speech
Earnings: Microsoft ($MSFT), Meta ($META)

🔹 Thursday

Jobless Claims - Weekly employment data
Core PCE Inflation - Key inflation metric for the Fed
Earnings: Apple ($AAPL), Amazon ($AMZN)

🔹 Friday

Jobs Report - The main event: hiring, wages, unemployment
ISM Manufacturing PMI - Health of the industrial sector
Trump Tariff Deadline - Potential policy shakeup

With all of this on deck, expect choppy price action. Many are playing defense this week.

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SOCIAL SENTIMENT


Traders Prepare ✏️ 

As the event-heavy week kicks off, sentiment is shifting. Caution is clearly in the air.

📉 Traders are pulling back exposure.
📊 Leverage is coming down.
🔁 Hedging strategies are on the rise.

Here’s what we’re seeing:

  • Majors like ETH, HYPE, BNB, and XRP are holding up well

  • Smaller altcoins are struggling to keep pace

One of the key strategies among experienced traders right now is pair trading.

🧠 What’s Pair Trading?

It’s a hedged approach: go long on a strong asset like ETH or HYPE, while shorting a weaker one - for example, Trump, PUMP, SOL

  • If the market goes up, ETH likely outperforms and you profit from the long.

  • If the market pulls back, Trump likely drops more than ETH - and your short cushions the downside.

This strategy allows traders to stay active without betting everything on direction. It's smart, nimble positioning in an uncertain week.

🧭 Bottom Line:

We’ve rallied hard over the past few weeks. Now, with a massive week of data ahead, the pros are playing it safe and preserving capital.

This isn’t a week for YOLO leverage or chasing low-cap pumps. Watch the majors, follow the flows, and stay ready.

NEWS OVERVIEW


The Latest Crypto Headlines 📰 

PayPal to let businesses accept crypto payments globally
PayPal will allow merchants to accept over 100 cryptocurrencies, including BTC, ETH, and SOL, while supporting wallets like Coinbase and MetaMask.

BTCS adds $55M in ETH, total stash now over 70,000 coins
Nasdaq-listed BTCS boosts its Ethereum holdings to 70,028 ETH, raising $207M YTD through equity and convertible debt to fund its crypto strategy.

Arbitrum to spend $14M in ARB on smart contract security
ArbitrumDAO approves 30 million ARB tokens to fund audits for network projects, aiming to boost developer confidence and platform safety.

SharpLink buys $295M in ETH, crosses 438K total holdings
Joseph Lubin-backed SharpLink adds 77,210 ETH to its treasury, bringing its total to 438,017 ETH and reinforcing its massive Ethereum bet.

YOUTUBE INFLUENCER SUMMARY


Summary From The Top Influencers 📷️ 


Benjamin Cowen – ETH / BTC (28.07.2025 Summary)

Benjamin Cowen shares his thoughts on how Ethereum (ETH) is performing compared to Bitcoin (BTC) and what might come next.

  • ETH may have already hit bottom vs BTC
    Cowen thinks ETH has likely reached its lowest point compared to BTC for this market cycle. In past cycles, ETH usually bottoms when its USD price drops to a key long-term level, and that just happened again.

  • ETH is doing better than most altcoins
    While many smaller altcoins are still losing value against BTC, ETH has held up better. Cowen believes ETH is a safer and stronger choice than most altcoins right now.

  • Pullbacks are still possible
    Even though ETH is showing strength, Cowen expects short-term dips, especially around late August or September, as money could rotate back into BTC. This might cause smaller altcoins to drop further.

  • Where could ETH go from here?
    If ETH follows a similar path to the last cycle, it might rise to around 0.053 BTC, a key level it reached before. However, Cowen notes that price targets are always uncertain.

  • ETH is in a sideways range
    ETH/BTC is moving in a pattern of higher lows and lower highs. This means it's trading within a narrowing range, and it's not clear yet which way it will break.

  • Most altcoins still look weak
    Cowen warns that many altcoins could still fall further. Even if some rally briefly, he believes ETH is more likely to perform better over time.

Bottom Line:

Cowen thinks Ethereum has likely bottomed against Bitcoin, and while BTC is still his top pick, he sees ETH as a much stronger option than most altcoins for the rest of this cycle.

Bankless – The Ether Machine: How ETH Becomes the Internet’s Reserve Currency (28.07.2025 Summary)

In this episode, Bankless speaks with Andrew Keys and Dave Marin, the team behind The Ether Machine - a new public company focused on acquiring and managing Ether (ETH) as a core internet asset.

Main Points:

  • ETH is More Than a Token
    Ether is not just a store of value. It earns yield through staking, restaking, and DeFi. This makes it a productive asset - unlike Bitcoin.

  • The Ether Machine’s Strategy
    They currently hold around 170,000 ETH and plan to grow that to 400,000+ ETH through direct purchases, not derivatives. All ETH will be actively used to earn yield.

  • Why This Matters
    ETFs and other funds often don’t stake ETH due to rules and risks. The Ether Machine can - giving investors real exposure to ETH’s full potential.

  • Wall Street Meets Ethereum
    Backed by Citibank, they aim to educate traditional finance on what ETH is and how it works. Their focus is on long-term value, not hype.

  • Big Picture
    Ethereum settles over 90% of tokenized assets. With yield, scalability, and strong developer activity, the team believes ETH is becoming the internet’s reserve currency.

Bottom Line:

The Ether Machine wants to show institutions and the public that ETH isn’t just crypto - it’s core infrastructure for the future of finance.

The information provided in this newsletter is for general informational and educational purposes only. It should not be considered financial advice or a recommendation to buy or sell. Please consult a qualified financial advisor for personalized advice that considers your individual financial situation and goals.